Welcome to NextBigWhat V 12.0
Will they buy?Will this idea work?
Don’t ask a chatbot. Ask the people who might actually buy.
Building is easier than ever. Knowing what to build — and how to get it in front of the right people — is the hard part. NextBigWhat helps you figure that out.
Get the useful stuff.
Ideas, products and customer signals worth knowing about. Straight to your inbox.
What you get
A clearer picture of your customer
Customer knowledge is usually scattered across reviews, calls, support tickets and spreadsheets. NextBigWhat brings it together, so you can see what people want, what is getting in the way, and what to do next.
- 01Listen in the places customers already talk. Bring together what buyers say across reviews, forums, surveys and public data.
- 02Add what you already know. Bring in call notes, survey responses and win-loss interviews.
- 03Know where each answer came from. Every claim links back to its source, so you can check it for yourself.
- 04Keep it connected to your tools. Sync HubSpot, Intercom, Zendesk and more as your market changes.
- 05No synthetic answers. NextBigWhat brings you citable evidence, so you can make the next call with your eyes open.
BigIdeas / The latest thinking
BigIdeas
-

#BigIdeas
Products
News
How to create launch videos : you needs ‘continuous mini launches’ and not one big hit
Farza Majeed, founder of Hey Clicky, explains his approach to launch videos, emphasizing continuous "mini-launches" and audience engagement over high production costs.
-

#BigIdeas
Products
News
NextBigWhat AMAs are back..first one is with Rajan Anandan
Fellas The AMAs are back. One of my core thesis is that the future of newsletters / podcasts, in an AI world, is going to be less about pure consumption and more about…
-

#BigIdeas
Products
News
The ‘goldilocks zone’ for startup ideas and why building a ‘commando’ mindset is a must for founders
Pete Flint of NFX discusses the hidden patterns behind successful startup ideas, emphasizing strategic approaches to innovation and execution.
Featured products
Featured products
A spotlight for products worth discovering.

AI Chatbot by Elfsight
The AI Chatbot widget you don't have to set up

JustReviews by Elfsight
One widget for every review you’ve already earned

Process Street
Turn recurring work into clear, automated workflows.
Building something useful? Put it in front of your next users.
Submit your product / Accelerate your GTM ↗The latest
-
#BigIdeas
Products
News
ChatGPT vs Google organic search: ChatGPT accounts for only 0.62% of traffic
ChatGPT drives less than 1% of Google’s traffic, highlighting the dominance of traditional search engines in online conversions.
-
#BigIdeas
Products
News
Kazakhstan’s AI Ambitions take Flight with new Compute investments
Kazakhstan is advancing its AI infrastructure and ambitions, with significant investments and local initiatives aimed at fostering a vibrant AI ecosystem.
-
#BigIdeas
Products
News
OpenAI seeks $30B bridge funding ahead of IPO
OpenAI is in advanced talks for a $30 billion funding round, aiming to bolster its valuation before going public.
-
#BigIdeas
Products
News
Google cloud unveils agent Compute engine for AI agent hosting
Google Cloud's new Agent Compute Engine offers a secure infrastructure for hosting AI agents with advanced cybersecurity measures.
-
#BigIdeas
Products
News
Zoom pivots to become an AI data powerhouse
Zoom is transforming from a video-centric company into a comprehensive AI data platform, focusing on harnessing conversational data.
-
#BigIdeas
Products
News
Quant finance Salaries Surge despite AI Integration
Quantitative finance professionals are seeing salary increases and expanded roles as AI reshapes the industry, according to new research.
-
#BigIdeas
Products
News
Google’s AI search could use your Gmail and Photos for Ads
Google's AI search features may utilize Gmail and Photos data for targeted advertising, prompting privacy concerns among users.
-

#BigIdeas
Products
News
AI agents threaten credit card ‘breakage models’ by optimizing rewards
Mahmoud Abdelkader discusses how AI agents could reshape commerce and payment systems, including the introduction of new agentic tokens.

