Xiaomi is under investigation for allegedly violating China’s new advertising law which bans the use of superlative adjectives for promoting products, reports The Mint.

The state-run China Daily says that industry regulators have initiated an investigation into the Xiaomi on suspicions of using phrases like “the best” and “the most advanced” to describe its products online.

Law-enforcement staff had found evidences on Xiaomi’s official website that allegedly were against China’s new advertising policies, after receiving a tip-off from a whistleblower.


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