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Twitter character limit and human behavior

When Twitter increased its length character limit to 280, the world started writing them off (again!) and called the entire experiment a useless exercise.

The results are out. There are more pleasantries on Twitter than earlier.

The product hypothesis, team must have had was that people are rude because Twitter forces the character limit and users have no option but to get-to-the-point, which was making Twitter a place full of (perception-ally) negative sentiments.

After all, straight talks are often perceived as rude talks.

For sure, this experiment of Twitter has definitely taught a few lessons to product managers and the opined minds with this experiment – launch metrics matter and could be totally different from what the world imagines it to be.

1 comment
  1. This is a perfect example of market observation and modifying your product accordingly.

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