Offline stores are shopping for online stores and the latest to join the bandwagon is Godrej Nature’s Basket which has acquired online grocery store, Ekstop.com.Ekstoplogo

“The deal value is around Rs.30-40 crore and will include Godrej Nature’s Basket taking on debt of Rs.10-15 crore on the books of ekstop.com.” [source]

Competition BigBasket recently raised $32mn.