Bigadda, the social networking and blogging platform from Reliance Entertainment is now changing its avatar into an eCommerce portal. In a communication to the users Bigadda mentioned that no user data would be available after 15th July.

We value and appreciate your long standing support for Bigadda.com. In the past few months we explored our potential as an ecommerce portal by providing branded products at profitable deals to you and have found immense success. We are reaching newer heights everyday and hence are planning an expansion in the same arena.

We request you to download all your personal collection of blogs, audio files, video files and images from Bigadda.com as we are scaling down our Social Networking services.

Please note that all your old personal data, uploaded on Bigadda.com, shall not be available after July 15 2011.

We are unclear whether high traction properties like the BigB’s blog would also shut down.

Can Reliance Entertainment understand and crack eCommerce?

[Naman is a startup enthusiast and has worked with couple of Indian startups as Product Manager. He is the founder of FindYogi]

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