Designer jewellery and accessories online store, Voylla.com has raised INR 2.5 crores from Pune-based Snow Leopard Technology Ventures. With this round of funding, Voylla plans to expand its operations beyond Bangalore and start another facility closer to its supplier base. Late last year, Voylla.com successfully commenced operations in Bangalore with a first round of funding from another seed investor.voylla

Post this investment, Chris (Partner, Snow Leopard Technology Ventures) will join the Board of Directors of Voylla.

Voylla.com’s differentiation lies in the fact that they house exclusive apparel styled by well-known designers, currently just for women audience though (read our profiling of Voylla).

Bangalore based Voylla.com makes exquisite designer wear from highly talented Indian designers available at your mouseclicks. Their designer line-up includes Lina Tipnis, Anita Dongre, Raj Shroff and Nimirta Lalwani among others, who have showcased their collections at top-tier fashion shows such as Wills Lifestyle India Fashion Week (Delhi), Lakme Fashion Week (Mumbai), London Fashion Week and NY Fashion Week.

“The capital raised will further accelerate our expansion plans and will largely be deployed for operations expansion and marketing spend to enhance our ability to service jewellery customers around the world.” [Vishwas Shringi, Founder & CEO, Voylla.com]

Very recently, ‘Sultan of Bling’ Gerald Ratner launched its online jewellery store in India.

Recommended Read: The Evolution of Ecommerce Business Models in India [Going back to where it started?]