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Understanding smartphone users and what they do : Office hours is the peak time for IM usage

Startup Signals recently conducted* a survey regarding usage of smartphone/apps and here are a few interesting results:

– IM usage is maximum during office hours, though equally spreads out during post-dinner and late evening sessions.

– Facebook is the most popular photo sharing service, followed by Twitter and Instagram.

– What about discover of apps? Interestingly, 41% discover new apps from app stores and only 15% discover new apps from news and websites.

– As far as most popular IM client is concerned, GTalk rules, followed by WhatsApp.




*: The survey was taken by 352 people and had an approx 60/40 distribution of India Vs Global participant .