Samsung Launches World’s First Solar Powered Mobile Phone [Boon for Rural India]

Samsung has launched ‘Samsung Guru E1107’ phone that runs on solar powered battery.

The phone, targeted towards Rural India provides 5 ~ 10 minutes talk time for an hour of charging and has an inbuilt Torch as well.

Samsung E1107 Features

  • 3.86cm (1.52) LCD provides comfortable viewing of menus and text.
  • Mobile Tracker – Automatically sends SMS to a specific number set in advance when mobile is lost or stolen and the SIM card is replaced.
  • Enhanced Security – Send emergency SOS messages to pre-designated contacts.
  • An interesting feature is Fake Call, that sets off a ringbones so users can pretend they have an incoming call. [more]
  • FM Radio/Torch

Targeted towards rural India, the phone is priced at Rs. 2,799/.

samsung solar guru

Samsung vs. Nokia

In India, Nokia is losing out to local players as well as Samsung (read: Nokia Market Share in India).  In 2009-10, Nokia’s market share has declined from 64% to 52.2%, while Samsung gained market share [from 10% to 17.4%].

Interestingly, Nokia earlier announced Bicycle Charger Kit and while the device will be launched in Q4 2010, Samsung has already launched E1107.

Who has a better pulse of the rural market?

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