Facebook has totally gone mainstream in India and Odisha state’s Class 10 board examination results was first published on Facebook before the official declaration.
“The names of the top 110 students were posted on Facebook Wednesday night, causing embarrassing the board as well as the government. The posting was found to be correct when the results were declared Thursday morning” [Y! news].
Was it leaked or stolen? Well, authorities are still finding it out – but it’s interesting that Facebook has become a destination to reach friends/mass, as opposed to any other social network in India.
As a marketer, can you afford to skip Facebook in India?
Recommended discussion: Effectiveness of Facebook Advertising