Jeevansathi now allows you to chat with your prospective life partner on google talk with complete confidentiality. Without even revealing your google talk id, you will be able to send and receive chat requests to other jeevansathi members who are online.

This is a very cool feature that surely will get them much wider adoption of Jeevansathi (and goes very well with their recently launched TVC on privacy).

If you have noticed, in the last few days most of the matrimonial sites are looking for distribution of their application and apart from integrating with DTH providers, there is a general innovation happening (to get more users, bypassing the Internet penetration challenge)

Innovation is where the money is? What’s your opinion?