bugherd

Australia based BugHerd brings issue tracker that connects site visitors (and developers)

In Global Startups by Ashish Sinha

If you really ask a web developer his/her response to visitor submitted bug, the first few questions would be “which browser? which page? screenshot please?”. Australia based BugHerd has launched an issue tracker that embeds directly into a website and enables front-end team to collect all the relevant information regarding the bug.

Site visitors can submit feedback by simply clicking on problem areas of the site and also add a short description of the issue. Once the issue is received, BugHerd has a full-fledged workflow (like BugZilla) to manage the bug lifecycle.

Is BugHerd competing with other onsite feedback tools? Well, I believe this is an evolution of user feedback mechanism and here is a QnA with Matt Milosavljevic, founder of BugHerd.

Pi: There are quite a few other on-site feedback services, but the challenge has been of getting users to share feedback/report bugs. How do you plan to do that, in order to increase usage of the service.

Yeah there’s definitely competition from both on-page feedback tools like uservoice and traditional issue trackers like sifter. I think the challenge isn’t so much about getting users to submit more feedback, instead we believe that the true challenge is making feedback from non-technical users actionable for developers. Our application helps bridge that gap, allowing a non-technical user to submit feedback succinctly e.g. “this is broken” and we transform that into an actionable issue report. We identify what the user was referring to, where they were when they had a problem, what browser they were using, basically everything a developer needs to fix the problem.

Pi: What’s the target segment? Web designers only or product managers (i.e. a bugzilla++ kind of a workflow)?

Our application is aimed solely at web developers. More specifically web development agencies seem to be particularly benefiting from it as it helps them streamline their client feedback and results in cost savings. Another area where BugHerd is particularly useful is during QA testing when capturing and consolidating large amounts of tester feedback can be complex and time consuming.

In terms of traction, BugHerd currently has close to 12,000 registered users and they are taking on around 60 new users a day. An interesting niche application that has a wider appeal (given the use case, all web development agencies would love to try out a product like this), the SAAS based service also integrates with project management and customer support apps.