Retargeting can be a tricky thing. Done just right, it brings great benefits to the advertiser. And a bit of an overdose can annoy the customer.
Facebook revealed that between July- December 2013, the Indian government or law enforcement agencies made a total of 3598 requests asking for details of 4711 user accounts on the social networking site.
The study found that over 78% of digital marketers are now focusing their budgets on social media.
Google Transparency Report says India made 2,513 user data requests for data on 4,401 accounts. In 66% of the cases, Google provided the data it was asked for.
Food and restaurant guide Zomato just got a lot more fun: it is now a complete social network for foodies.
Facebook to Cross 100 million users in India : Android is a Clear Winner; 84% Access Via Smartphones
There are over 100 million Facebook users in India. The company has also been eating into Google’s market.
Wal-mart India will go ahead with its India plans and open 50 cash and carry stores across the country in the 4-5 years.
Google has introduced a handy new tool to help all those who still aren’t sure about which candidates are contesting from their constituencies.
Events portal Meraevents has launched a new feature – DigiBroc – that lets exhibitors distribute their brochures and communication collateral digitally.
Rocket Internet backed price comparison site Pricepanda has launched in India. The website has been launching local version in South East Asia and Latin America in the last couple of years. The site currently displays mobiles, tablets and cameras.