Pramati Technologies Spins Off Referral Marketing Platform GroupSave

groupsaveHyderabad based Pramati Technologies is spinning off GroupSave, a technology platform that helps retailers use the social data generated by customers to improve business, according to a new report.

GroupSave gets customers to recommend businesses to their friends. The platform can be used to setup special offers for customers free of cost. Users can claim discounts created by businesses by sharing it with friends on social media.

The company has plans to roll out the product in the US market, the Hindu Business Line reported.

Last year, Vijay Pullur, the founder of Pramati Technologies, had sold Qontext, a communication, sharing and collaboration tool to Autodesk.

Autodesk had plans to use Qontext to add new social capabilities to Autodesk 360, a cloud-based platform that offers users the ability to store, search, and view critical design data. Qontext is like Twitter++ for enterprises.

 

The company, which recently acquired WaveMaker from VMware, is looking for more buyouts in the cloud, social, mobile and big data space, the report said.