Google created a major hullaballo with GOSF deals (Great Online Shopping Festival) and a cursory look at discovery being made by Tweeps tells us that there aren’t really great GOSF deals available on the GOSF campaign.
#GOSF has turned out to be the Jab Tak Hai Jaan of shopping. Lots of hype, no substance.
— Prateek Shah (@PrateekShah) ??????? 11, 2012
— Shamit Manchanda(@shamit) ??????? 11, 2012
SGS3 after GOSF discount is costlier than in shops.. lol.
— Aravind (@netcitizen) ??????? 11, 2012
— Naman Sarawagi (@NamanSr) ??????? 11, 2012
So this #GOSF its a real flop. All the costs have been inflated. Everyone is trying to loot. Stupid marketers. Flop show
— Keep calm and fire (@jeetendra25) ??????? 11, 2012
*boo* #GOSF Expected too much; not even worth searching for the products. As usual raise the price & then offer discounts – Welcome to India
— Hardik Sheth (@HardikSheth09) ??????? 11, 2012
It’s not that there aren’t great deals available, but there aren’t just too many great deals available (as of writing this).
For instance, Flipkart is running a campaign on games, but that’s a standard campaign through out the site (and not just for GOSF).
We were sincerely hoping that Google gives Amazon’s Junglee a run for its money, owing to price discovery. But I guess, GOSF was a high expectation campaign than anything else and maybe Google India team just sent an email ‘Hurray! Successful MVP’ to their global counterparts.
What Google will manage to bring?
Doesn’t really matter if GOSF is a super flop or not, more people will go online on 12/12/12 and this serves the entire idea behind the campaign – i.e. create awareness about ecommerce.
But we certainly hope that consumers do not feel cheated by inflated-discounted price on the GOSF day.
What are your thoughts? If you managed to find a great deal on GOSF, please let us know in the comment section.
Meanwhile, here is real-time view of #gosf chatter on Twitter:
Tweets about “#gosf”