#nwplyng Shuts Down. Founder Shares It All "Fell In Love With The Solution, And Not The Problem"

#nwplyng Shuts Down. Founder Shares It All “Fell In Love With The Solution, And Not The Problem”

Fell in love with the solution, and not the problem: I had this idea for a Foursquare for Music app in October’11, and since then I’ve always been too attached to the idea; so much so that I convinced myself that sharing music is a product in itself & not just a feature. Classic rookie 1st startup blunder!

The Lottery of Scale

The Lottery of Scale And Avoiding The Revenue Trap

The “Lottery of Scale” is a manufactured gamble. It often ignores business fundamentals while burning a lot of rocket fuel behind your business

20 Commandments of Indian Entrepreneurship League

20 Commandments of Indian Entrepreneurship League

Design your startup flight plan while taking the cues of brutal turbulence which may help to avoid rough weathers or alter it.

Top 10 Indicators That Your App Has Flopped

Top 10 Indicators That Your App Has Flopped

People often say “Dont Give Up.” But if you think about it, there are times when you really should give up and move on. When do you really know if you should give up on the app you’ve built? Deepak Abbot of PayTm tells you how to find out.

Demystified : How To Measure Conversions From Offline Campaigns

Demystified : How To Measure Conversions From Offline Campaigns

We all know that how every dollar spent on digital advertising is tracked to the last cent but can it be said true for offline advertising? Answer is hidden below in various methods employed to ascertain the effectiveness of your offline campaigns.

The Trouble With Retargeting

The Trouble With Retargeting

Retargeting can be a tricky thing. Done just right, it brings great benefits to the advertiser. And a bit of an overdose can annoy the customer.

Rebounding From Failure: Pages From A  Struggling Entrepreneur’s Life

Rebounding From Failure: Pages From A Struggling Entrepreneur’s Life

When your business is struggling, failing, you have to look at your wife, your mother, your friends in their eyes and just shrug your shoulders, and say “We’re doing our bit” in response to their daily questions about how well you’re doing.

heartbleed vulnerability

Startups : Plug Your #HEARTBLEED [OpenSSL Vulnerability]

A new vulnerability (CVE-2014-0160) has been discovered in OpenSSL named ‘Heartbleed’ (vulnerabilities in TLS heartbeat extension )

Why Build a Constant State of Flow at Your Startup

Why Build a Constant State of Flow at Your Startup

Why are some startups happier than others? Why are some more successful than others? What is flow? Brij Bhasin of the GSF accelerator explores what it means to be in a state of flow.

Top Tools for App Developers: The Ultimate Cheat Sheet

Top Tools for App Developers: The Ultimate Cheat Sheet

What are some of the top tools for app developers? In this post, Deepak Abbot of Paytm neatly summarizes various tools that app developers can use.