Airtel inks global deal with Opera, To offer co-branded Opera Mini browsers
Bharti Airtel has announced that it has signed a global arrangement with Opera Software to offer a customized and co-branded version of Opera Mini internet browser for Airtel mobile customers across its operations. With this, over 253 million Airtel customers across countries including India, South Asia and Africa will now be able to leverage Opera Mini’s unique proxy-server-based technology to compress data by up to 90% and decrease their data transfer costs.
“We are excited to bring a superior browsing platform to Airtel mobile customers across India and South Asia by leveraging Opera Mini’s tried-and-tested set of solutions. We are confident that this association will be instrumental in helping us deliver a truly customized, enhanced and optimized browsing experience for our data users”, said K Srinivas, President – Consumer Business, Bharti Airtel.
Opera: India Leads the Mini Way
As per Opera April 2012 report, India has overtaken Russia as the largest Opera Mini country (ranked by unique users per month)!
Having said that, Chinese mobile browser, UCWeb has grabbed 18% market share in India within a few months of the launch; but with Airtel partnership, expect Opera to widen the gap (Opera already has partnership with Vodafone in India).
- Read our complete coverage of Mobile Internet trend in India.